Education
Orange County Public Schools
Enrollment Campaigns
A ¼ of the cost, a ¼ of the time and 100% successful.
It started out as a simple tagline but a ¼ of the cost, a ¼ of the time, quickly became the core message for an integrated campaign developed by evok advertising for Orange County Public Schools. The line resonated with the very people the school wanted to reach – those who wanted to spend less, get more education and get out into the workforce faster. It also proved to be a great foundation for building brand unity by taking four separate campuses and changing perception so they’re considered by the public to be one single school.
Enrollment Campaigns
