WE ARE A RESEARCH-DRIVEN AGENCY.

Digging into the “then” and the “now” to help you get to the “next.”

Research

Research breeds results.

No gut feelings—this directive is a staple of our process, and one closely tied with our hyper-focus on delivering measurable impact. Whether we’re working on a sales-boosting creative campaign or a media buy to attract new business, extensive market research and experience guide our strategy.

Our research process starts with identifying the information needed to address an issue or illuminate a concept, from determining how seasonality affects sales patterns, to seismic shifts in your market. We roll up our sleeves to dig into your industry’s innerworkings, what your customers are searching for and how your competitors match up.

We translate facts and figures into findings you can directly apply to your business, growth and success.

By methodically researching our clients’ industries—becoming knowledgeable on standards, trends and the competitive landscape—we hit the ground running with an informed approach.

 

Research Services

Market Research

Our thorough research philosophy not only arms us with the background to spot emerging opportunities for success, but also serves as a more in-depth education on what’s happening in your market.

Competitive Audits

We unveil paths for unique positioning by mining insights on your competitive landscape, digging into both direct and indirect competitors, gaps in offerings and audience sentiment towards your market and those competing in it.

Primary Research

We’ll go to great lengths to find the answers your business needs. From surveys and focus groups to A/B testing and analysis, our primary research capabilities present findings specific to your industry and your organization.

Research Insights

Posted on October 28th, 2018

Marketing, Research, Strategy, Travel, Tourism & Entertainment

Attract More Visitors to Your Destination Through Personalized Marketing

A 4-Step Approach to Personalized Destination Marketing Where is the personalization in destination marketing? From the moment you wake up and check your phone until you drift off to sleep, often staring […]

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Posted on October 1st, 2018

Ad Industry, Research, Strategy

Does Your Business Really Need a Marketing Plan?

Defining Marketing Plans and 3 Essentials to Include in Yours Whether you operate a local business with a modest marketing budget or a Fortune 5000 company growing at an unprecedented pace, developing […]

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Posted on September 28th, 2018

Digital, Research, Travel, Tourism & Entertainment

Marketing Travel: What People Want to Know Before a Trip

Create Seamless Planning for Tourists with Marketing Travel Let’s talk about Amy and marketing travel. Who’s Amy? And what does she have to do with marketing your travel destination? These are all […]

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Posted on August 24th, 2018

Digital, Research, Restaurants

SEO for Restaurants: How to Appear in Online Searches

SEO for Restaurants: 3 Steps to Get Found on Google Plain and simple: SEO, or search engine optimization, for restaurants is crucial. We can all agree and attest to the fact than […]

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Posted on August 22nd, 2018

Marketing, Packaged Goods, Research, Strategy

Why Your CPG Brand Needs an Omnichannel Marketing Strategy

What Omnichannel Marketing Is and Why Your CPG Brand Needs It Let’s start at the beginning—omnichannel marketing focuses on providing customers a seamless shopping experience through a multi-channel sales approach. That means […]

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Posted on July 25th, 2018

Branding, Education, Research

Is It Time to Rebrand Your School?

School Branding Strategies to Employ During Your Rediscovery While your school’s origins may trace back 100 years, and the name, logo and colors hold special meaning, it might be time for your […]

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