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JERRY HARVEY AUDIO

SOCIAL MEDIA CAMPAIGN

IDEAS.

Aiming to match the digital innovation and forward thinking at work within the Jerry Harvey Audio family of products, evōk set out to compose a social media campaign capable of captivating and engaging the brand’s target audience. The ROI-focused interactive efforts offered an opportunity to not only grow the brand’s online influence but also drive product sales.

WORK.

Working to create and maintain a social media presence capable of reaching JHAudio’s desired audience, evōk orchestrated the launch of several new social media profiles while managing the brand’s existing online engagements.

In order to expand JHAudio’s reach, we debuted new Tumblr and MySpace pages – platforms focused on young, tech savvy music fans. Evōk also scored a series of holiday-centric sales, which toured across social media channels, delivering tangible results from a virtual campaign.

RESULTS.

$120,000 in sales

during the “Rock Your Independence” Fourth of July Sale

650+ new Facebook fans

increase in cataract surgeries

$129,000 in sales

during the “End of Summer” Labor Day Sale

700+ new Facebook fans

during the “End of Summer” Labor Day Sale

$480,000 in sales

during the Black Friday Sale

700+ new Facebook fans

during the Black Friday Sale

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As dedicated marketing experts in your industry, we’re committed to serving top-notch results for every campaign from the groundwork of research, to the development of strategy, and beyond launch. Find out how our one-stop marketing shop can enrich your brand to meet your marketing goals.

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