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Posted on June 1st, 2018

Ad Industry, Content Creation

Let’s Talk Content: A Crash Course in Human-Centric, Strategic Content Marketing

Simple Advice from Evok’s SEO Manager on Putting Together Killer Content In the advertising or marketing field, sometimes your day-to-day production or workload hangs above you like a dark cloud, and you […]

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Posted on June 1st, 2018

Ad Industry

How Collaborative Workspaces Boost Creativity in Our Ad Agency

The Strategy Behind Our Agency’s Creative and Collaborative Workspaces Evok Advertising – Orlando, FL Agency Tour from Evok Advertising on Vimeo. We’ve talked at length about agency culture and how to create […]

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Posted on May 2nd, 2018

Ad Industry

The Building Blocks of Great Culture in an Agency

An Inside Look from Evok’s Managing Director Your company culture exists whether or not you’ve focused on it. A workplace culture is the sum of many small parts—every personality, every relationship, the […]

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Posted on May 2nd, 2018

Ad Industry, Content Creation

Podcast Advertising Is Getting Pretty Personal

Why Podcasts Are Becoming the Most Effective Ad Channel As the digital advertising space becomes more diverse, businesses can’t rely on traditional methods to effectively reach their audiences. It’s important to stay […]

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Posted on April 2nd, 2018

Ad Industry

A 3-Step Approach to Saving Yourself from Wasted Ad Spend

How to Reduce Wasted Ad Spend for Good The Internet is a beautiful thing. It’s given advertisers the power to connect with almost anyone, anywhere, at any time. And while digital ad […]

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Posted on April 2nd, 2018

Ad Industry

Goodbye 9 to 5: How Flex Hours Have Transformed Our Creative Agency

The Effects of Flex Hours on Our Agency The concept of flexible scheduling in the workplace—including telecommuting from a different city, working from home part of the week and implementing core hours […]

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Posted on March 2nd, 2018

Ad Industry, Leadership

5 Top Tips to Get More Website Conversions

Effective Methods to Drive More Conversions Written by guest contributor Lucy Davis If you have a website for your business, your main digital strategy will no doubt be to get as many […]

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Posted on March 2nd, 2018

Ad Industry, Leadership, Marketing

Email Content Your Customers Are Dying to See

How to Write Short, Sweet and Easy Emails Written by guest contributor Nathalia Bailey What do your customers want more of? Probably less of your emails. And that’s OK. By keeping them […]

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Posted on February 1st, 2018

Ad Industry, Leadership

Big Data: What Is It and How Does It Improve the Effectiveness of Advertising and Marketing?

The Purpose of Advertising and Marketing The purpose of advertising and marketing is to inform, educate, and ultimately persuade consumers to buy a given product or service—but how can advertisers and marketers […]

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