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Posted on August 15th, 2019

Creative, Healthcare, Marketing

Why Visual Content is Proving to be Indispensable in the Healthcare Space

Google Favors Visual Content  Improving your site’s rankings starts with listening to Google’s wants and needs—and by listening to Google, you’ll quickly find that it starts with optimizing your visual content. Google’s […]

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Posted on July 1st, 2019

Digital, Healthcare, Marketing, Search Engine Marketing, Social Media

Optimizing Your Healthcare Institution for Local Search

The Patient Journey Starts at Search Engines Search engines have become a universal tool within the digital landscape, answering questions and curiosities sparked by everyday users within just milliseconds of hitting the […]

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Posted on May 16th, 2019

Healthcare, Marketing, Strategy

Using Experiential Education to Market Your Healthcare Center

Experiential Education is the Key to Memorable Healthcare Marketing A picture is worth a thousand words, but an experience is priceless. Experiential education is helping healthcare centers inform existing and potential patients […]

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Posted on April 11th, 2019

Ad Industry, Healthcare

Marketing Matters: Preparing for Mental Health Awareness Month

Mental health may not look like other health issues, but it deserves a face in your marketing. Despite the fact that over 44 million adult Americans live with a mental health illness, […]

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Posted on March 14th, 2019

Digital, Healthcare, Web Development

Patient Portals: Simplifying the Healthcare Experience

The future of healthcare is here and it’s putting patients in the driver’s seat. Patient portals are one of the most rapidly growing trends in the healthcare industry, allowing patients to access […]

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Posted on February 1st, 2019

Healthcare

American Heart Month: 4 Ways to Get Your Patients Involved

As February kicks into gear and the heart-filled holiday of Valentine’s Day approaches, healthcare providers are making different hearts a priority—their patients’. February is American Heart Month and healthcare providers are ready […]

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Posted on January 12th, 2019

Healthcare, Strategy

Resolutions That Stick: Promoting Healthier Lifestyles Beyond the New Year

The New Year is approaching, and just about everyone is making their resolutions to eat better, exercise more and generally adopt a healthier lifestyle in 2019. But after the ball drops in […]

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Posted on December 13th, 2018

Healthcare, Strategy

How to Enhance Your Testing and Prevention Healthcare Campaign

The Dos and Don’ts of Testing and Prevention Campaigns With emotional ads generating twice as much profit as those with rational appeal, it’s evident that emotion plays a prominent factor in healthcare […]

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Posted on November 15th, 2018

Healthcare

How Telemedicine Is Transforming Healthcare (and What It Means for Providers)

Keeping Up with the Spread of Telehealth What if completing a post-op appointment was as simple as making a FaceTime call? Or powerful AI could sort through medical histories in a fraction […]

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