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Posted on March 13th, 2020

Financial Services, Marketing, Pay-Per-Click (PPC), Search Engine Marketing, Strategy

How Pay-Per-Click (PPC) is Changing the Financial Landscape

Pay-Per-Click (PPC) is changing the landscape of financial marketing. Digital strategies are changing and marketing tactics are refocusing on a shifting dynamic in advertising. There’s fierce competition in the financial industry when it comes to climbing the organic rankings on...

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Posted on March 12th, 2020

Healthcare, Marketing, Pay-Per-Click (PPC), Search Engine Marketing, Strategy

Top Google Healthcare Search Engine Marketing (SEM) Challenges

The increasing challenge level of healthcare search engine marketing can be daunting, but the turbulent waters can be navigated with proper planning. Has your hospital, medical department, or private practice been using Google Ads to promote your business to prospective...

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Posted on February 1st, 2020

Marketing, Pay-Per-Click (PPC), Restaurants, Search Engine Marketing, Strategy

PPC Restaurant Marketing Strategies: 2020 Tips and Trends

A successful digital marketing campaign for your restaurant should always include PPC strategies designed to capture mobile consumers. The number of people turning to search engines to look for specific types of food, restaurants, and cuisines is increasing every day....

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