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Posted on February 18th, 2019

Restaurants

Locals Only:
Authentically Marketing Your Cuisine’s Culture

What defines local culture? Is it the attributes that distinguish a population’s preferences and interests? The way people speak, laugh and even eat? There’s more to local culture than what can be […]

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Posted on February 11th, 2019

Digital, Marketing, Research, Restaurants, Strategy

What Restaurant Operators Must Know About Predictive Analysis and Intent Data

Transform and Inform Your Restaurant Marketing “I’ll have the usual.” Whether you get the same triple-shot latte every morning at your local coffee shop or go for the turkey sandwich and BBQ […]

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Posted on January 8th, 2019

Restaurants, Social Media

Drive Customer Loyalty with Foodstagrammable Items

First Comes the Photo, Then Comes the Indulging It’s going to take more than a heavy appetite and a mouthwatering smell to stop customers from getting the perfect snap of their food […]

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Posted on December 11th, 2018

Restaurants, Strategy

How Weather-Targeted Ads Are Changing the Restaurant Industry

Weather’s Impact on Restaurant Sales What was once the topic of small talk is now one of the biggest influences on consumer behavior—the weather. It wasn’t until recently that weather came to […]

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Posted on November 13th, 2018

Marketing, Restaurants, Strategy

The Catering Opportunity: Defining Catering Customers and How to Reach Them

Creating a Catering Marketing Strategy A $58 billion opportunity to increase sales and capitalize on a growing market—this is what catering represents for restaurants. But, tapping into this market calls for more […]

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Posted on October 23rd, 2018

Restaurants, Strategy

Voice Ordering for Restaurants: An Emerging Opportunity for Operators

The Next Evolution of Online Ordering Is Here, Is Your Restaurant Ready? If you are reading this, you may remember a time when cell phones were used to make calls and the […]

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Posted on September 24th, 2018

Branding, Restaurants

Refresh or Rebrand: What’s Right for Your Restaurant’s Brand?

Brand Refresh versus Rebrand for Restaurants So, your restaurant’s brand has fallen into a bit of a slump. Don’t worry, all hope isn’t lost—the first step to solving the problem is admitting […]

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Posted on August 24th, 2018

Digital, Research, Restaurants

SEO for Restaurants: How to Appear in Online Searches

SEO for Restaurants: 3 Steps to Get Found on Google Plain and simple: SEO, or search engine optimization, for restaurants is crucial. We can all agree and attest to the fact than […]

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Posted on July 18th, 2018

Marketing, Restaurants, Social Media

How Restaurants Can Respond to Consumer Feedback or Demands

3 Ways to Gather Consumer Feedback for Your Restaurant Ever wished you were a mind reader? To have the ability to know exactly what a person was thinking at any given time, […]

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