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Posted on January 23rd, 2020

Packaged Goods, Search Engine Marketing, Strategy

Digital Marketing Strategies for Reaching Future CPG Audiences

With 2020 marking the start of a new decade, maybe it’s time to update your CPG’s digital marketing strategy to more accurately target future audiences. Historically, the CPG industry has focused solely […]

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Posted on January 20th, 2020

Financial Services, Marketing, Strategy

Essential Local SEO Tactics for Financial Institutions

The Member Journey Starts with Local Search Say, a potential member walks into your financial institution—what lead them to your branch? Well, to start, they likely searched your brand, found a branch […]

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Posted on January 10th, 2020

Healthcare, Marketing, Strategy

Where to Focus Your Healthcare Digital Marketing Strategies in 2020

A fast-changing industry powered by emerging technology, unique treatments, and increased advances, modern medicine has redefined healthcare as a whole. And as healthcare shifts and changes, so must the strategies employed to […]

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Posted on January 6th, 2020

Marketing, Strategy, Travel, Tourism & Entertainment

Upcoming Profitable Hotel Digital Marketing Trends for 2020

New year, new digital marketing trends. Hotel marketing is a vital part of ensuring your occupancy rate stays high, which is why it’s so crucial for hotels to adapt to the digital […]

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Posted on January 2nd, 2020

Marketing, Restaurants, Strategy

12 Tips for Successful Facebook Marketing for Restaurants

More than 1.6 billion people use Facebook, and everyone one of those users need to eat. That means that Facebook is an excellent place for your restaurant to stand out. With the […]

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Posted on December 12th, 2019

Healthcare, Marketing, Strategy

Patient Experience: Healthcare Marketing’s Influential Role

Patient experience encompasses the range of interactions that patients have with the healthcare system, and it lays the groundwork for every marketing initiative. Yet many healthcare marketing departments feel they do not […]

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Posted on December 5th, 2019

Marketing, Strategy, Travel, Tourism & Entertainment

Travel & Tourism Marketing Segmentation: Ideal Digital Guests

Travelers are more empowered than ever in today’s digital sphere. They are making booking decisions faster than ever before, and they’re relying on the web to help them. This trend has left […]

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Posted on November 21st, 2019

Marketing, Packaged Goods, Strategy

Is It Time to Offer Subscription Products on Your E-Commerce Website?

At the intersection of convenience and delight, product subscriptions are having their moment in the spotlight. And that light doesn’t appear to be fading anytime soon. The subscription box market has effectively […]

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Posted on November 15th, 2019

Financial Services, Marketing, Strategy

Credit Card Marketing Trends: Alleviating Consumer Confusion

While credit cards have been around since the 1950s, technology and consumer demand have driven rapid changes in the way financial institutions market their credit cards and the way audiences perceive offers. […]

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