July 2019
Your monthly marketing insights for
the Restaurant industry.

Your monthly LTO of marketing insights from evok advertising, a specialist in the QSR/Fast Casual industry.

The Subset of Customers That QSRs Are Failing to Target Effectively

“Do you serve gluten-free options?” This question, along with other dietary restriction requests, has become common among restaurant-goers for many reasons. Nearly 32 million people suffer from a food allergy while an estimated 45 million go on some sort of diet each year for a healthier lifestyle, making specific food requests progressively more frequent. Catering to these niche customers can be a challenge for restaurant operators, especially if their menus don’t coincide with similar requests. But a few minor tweaks to your menu can be enough to make sure no customer is left behind.

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How a Loyalty Program Can Multiply Your Restaurant’s Profits

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What Customer Reviews Reveal About Your Restaurant

INSIGHTS THAT MATTER

Download Our State of the Industry Report

This state of the industry report covers areas of focus as they pertain to the Restaurants industry, inclusive of trends, best practices, opportunities and more. Based on these findings, this report also includes our predictions for emerging opportunities and what is next for the industry.

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