From diagnosing challenges and opportunities to reach potential patients, to prescribing industry-specific strategic solutions, our healthcare clients take care of the health of others; we take care of the rest. The Florida Department of Health, CAN Community Health, Broward Health and Mid Florida Eye Center are just some of the organizations that have put their trust in us. We invite you to examine our case studies below.
Posted on December 13th, 2018
The Dos and Don’ts of Testing and Prevention Campaigns With emotional ads generating twice as much profit as those with rational appeal, it’s evident that emotion plays a prominent factor in healthcare […]
Continue ReadingPosted on November 15th, 2018
Keeping Up with the Spread of Telehealth What if completing a post-op appointment was as simple as making a FaceTime call? Or powerful AI could sort through medical histories in a fraction […]
Continue ReadingPosted on October 15th, 2018
Audience Insights for Hispanic Healthcare Marketing In the not-so-distant past, U.S. Hispanic marketing consisted of translating existing English messaging into Spanish and just about nothing else. Needless to say, this one-and-done strategy […]
Continue ReadingPosted on September 17th, 2018
The Role of Emotional Appeal in Healthcare Marketing More than marketing a product or service, the healthcare industry is in the business of changing and saving lives. In this emotionally charged field, […]
Continue ReadingPosted on August 10th, 2018
Digital, Healthcare, Marketing
Patient-Focused Content Marketing for Every Stage of the Conversion Funnel Content, content, content—these days, you can’t click three times without running into an article or ten about the importance of quality online […]
Continue ReadingPosted on July 20th, 2018
Branding, Creative, Healthcare
Our Favorite Examples of Inspiring Healthcare Marketing What makes great healthcare marketing? Is it memorability, relevancy, accuracy or inspiration? Of course, there’s no one-size-fits-all answer to that question, but there are quite […]
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