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Sports marketing is a true team effort. Yes, sports is a passion – it’s fun – it’s exciting, but when clients turn to us, it’s because they realize it’s a business. And, the business of sports can include professional athlete branding, increased ticket sales, merchandising, grants to support travel and tourism and a host of other related opportunities, strategies and tactics. Whether you’re taking the ball and running with it or making a strategic pass, keeping your head on a swivel and adapting quickly to a fast-moving industry will keep you ahead of the competition. We’re proud to have had the opportunity to step up to the plate for individuals, teams and organizations within the sports industry and invite you to read some of our playbooks.

Industry Insights

Engaging Fans During Off Season

How to Keep Fans Cheering for Your Team During the Off Season

The champions have been named, MVPs have been chosen and the stands are starting to clear out. But the sound of the season’s final buzzer shouldn’t shut down your team’s marketing efforts. In fact, the off season is one of the most important times to stay in touch to…

Influencer Marketing for Sports Brands

How to Find the Right Influencers for Your Sports Brands

When it comes to sports marketing, today’s consumers are looking for brands to be real and relatable. Although A-list celebrities or Olympic gold medalists promoting your sports gear may prove highly effective in some formats—think Nike’s KD 9 TV spot featuring Kevin Durant—on lifestyle-focused mediums, like social media, non-celebrity…

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Sports Marketing

Sports marketing is a true team effort. Yes, sports are a passion – it’s fun – it’s exciting, but when clients turn to us, it’s because they realize it’s a business. And, the business of sports can include professional athlete branding, increased ticket sales, merchandising, grants to support travel and tourism and a host of other related opportunities, strategies and tactics. We hope you enjoy this content and evok’s commitment to the sports industry. If you would ever like to be a guest writer or suggest blogs for us to write, please contact us at info@evokad.com.

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