Restaurants

Create the Ultimate Restaurant Customer Experience Through Social Media

It’s time for restaurants to understand the social part of social media. Social media isn’t merely a marketing channel for you to push and sell the latest food promotion or newest items. It’s a customer experience channel where you interact with and get to know your tried-and-true foodie customers.…

Local SEO Strategies to Boost Your Restaurant’s Online Visibility

From scouting out a spot for lunch with a client to finding the best happy hour in town, the restaurants industry is the most widely searched by consumers both on mobile and desktop. Even as a restauranteur yourself, it’s likely even you have turned to Google or Yelp to…

Three Influencer-Driven Strategies to Transform Your Restaurant Marketing

Today, people use social media for practically everything, whether it’s watching makeup tutorials, learning a new yoga pose or watching a dog cuddle a newborn baby. But, out of all the content out there, there’s one interest we all share—our love for food. Food-related content sees more audience engagement…

Customer Reviews: Turning Negativity into Five-Star Experiences

“Melissa C.”—that horrid reviewer who brought down your Yelp rating by one-fourth of a star. After reading her review, you wanted to type away in a flurry of emotions and tell her that she was wrong and that your greens beans are supposed to be “extra” buttery and actually…

How Menu Labeling Laws Will Affect the Consumer Experience

Your restaurant knows that by May 7, 2018, all of the menus will be plastered with the caloric intake of each food item. But the part your restaurant might be stumbling in the dark about is how consumers will respond to these little numbers splattered across all of the big…