As agency of record for the Orange County Convention Center—the second largest convention center in the United States—evok was tasked with updating the facility’s brand image for its 30th anniversary.

Orange County Convention Center Logo
Orange County Convention Center Intro

We revived the Center’s identity with vibrant watercolor elements, geometric accents and collage-style imagery, all combining to create a modern, clean and memorable brand showcasing the facility’s impressive architecture and features.

We went on to implement the new brand across all of the Center’s marketing channels, including all printed materials and digital advertising. Our team completely overhauled each piece, leveraging design-driven layouts, distinct typography and dynamic charts and infographics to improve readability while adding interest and infusing the updated brand identity within official pieces.

  • Banner Ads

    Banner Ads

  • Pocket Folder

    Pocket Folder

  • Annual Report

    Annual Report

  • Fact Sheet

    Fact Sheet

  • Map


  • Print Ads

    Print Ads

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